© 2019 Naomi Finn

Rent Musical Campaign

Print | Brochure | Social media campaign | Digital campaign | Typography | Social media | Digital design | Branded clothing | Poster design | Landing page

The Challenge

To concept the visual graphics and theme for the musical and create a marketing strategy to promote the show and sell tickets. Working closely with the show's production team.

The Solution

I worked closely with the production team as they already had an idea of using 4 core colours (from the original broadway production) against and rusty backdrop. I then adapted this idea and translated it across digital and print.

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I used this 4 colour concept on imagery and throughout the programme. The programme was landscape and focused on this colour theme and white brick design. I adapted this across many mediums including clothing, print, digital, web, social media, photography, and the programme.

CLIENT:

Rent

(for Centre Stage London)

Centre Stage London is a central London based amateur theatre charity that has been entertaining audiences with musicals and cabarets for over 50 years 

Senior Designer - Digital | UX | Branding

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